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You’re Invited to MADE in Beverly Hills | May 4-7, 2023

For architecture lovers and fans of Modernism Week in Palm Springs look no further than the just launched MADE in Beverly Hills, an exciting four day festival celebrating the arts, architeecture, fashion, design, and outdoor landscapes throughout the beautiful city of Beverly Hills. We’re only a month away from the opening night celebration at the historic Greystone Mansion.

A little bit about Greystone Mansion: Greystone and the surrounding grounds it shares its magnificent beauty with, are rich in California history. Greystone Mansion was designed by the renowned Southern California architect Gordon B. Kaufmann and was constructed by the P.J. Walker Company. The landscape architect was Paul G. Thiene who used a potpourri of Gothic and neoclassic architectural styles. There are fifty-five livable rooms within the 46,054 square feet of living space in the Mansion. Construction of the palatial manor home began February 15, 1927 and although Edward “Ned” Laurence Doheny, Jr, his wife Lucy, and their five children moved into the residence in September 1928, the estate took three years to complete at a cost of over $3 million, an almost unimaginable sum in real estate at the time. In addition to the Mansion, originally located on the grounds were stables and kennels, tennis courts, a fire station, gatehouse, swimming pool and pavilion, a greenhouse, a lake, babbling brooks and cascading waterfalls.  But on the night of February 16, 1929, only five months after the family had moved in, Ned Doheny was found shot to death inside the home, at the age of 35 and the victim of an apparent murder-suicide perpetrated by his longtime personal friend and aid Hugh Plunket. Lucy continued living at Greystone until 1955, after which she and her second husband Leigh M. Battson sold the majority of the original land to the Paul Trousdale Corporation, developers of Beverly Hills’ prestigious “Trousdale Estate” homes. The City of Beverly Hills purchased the property from Mr. Crown in 1965 for approximately $1.3 million with plans to install a 19-million gallon water tank on the property as its hilltop site provided tremendous natural water pressure. This site continues to serve as the City of Beverly Hills’ largest reservoir.

Tickets to the opening night party at the Mansion cost $150 and include champagne and wine, hors d’oeuvres, and a live performance from The Dreamboats. In addition to the Greystone reception, there are multiple talks, home tours, film screenings, and parties ranging from free to $10 dollars and beyond. Let me know which special events you will be attending and if you’ll be at The Mansion for a sunset toast on opening night!

 

Discover more than 20 events including, tours of iconic neighborhoods and landmark businesses, walking tours of parks and City Hall, talks by world renowned architects and authors highlighting Beverly Hills architecture and history, films, a luncheon fashion show and much more. Read on for this year’s event highlights, and buy your tickets today! Be sure to check out the new events just added to the schedule.

Produced by the same great team that produces Modernism Week in Palm Springs, this new special event – and its catchy new name – in Beverly Hills is “MADE” which stands for Modern Architecture Design Experiences. Come see all that we have to share with you at MADE in Beverly Hills!

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Event Highlights

Sunday Signature Home Tour
Step inside an architecturally exquisite home that boasts a breathtaking view. This special Trousdale Estates residence was once the property of Dean Martin. Get ready to be inspired!
The Beverly Hills Women’s Club Luncheon, Tour & Fashion Show
Join fashion designer Trina Turk for a luncheon fashion show and a tour of this iconic landmark building in Beverly Hills.
Night at the Mansion
Join us for a beautiful, outdoor, sunset reception at the dramatic and historic setting of Greystone Mansion. Celebrate the start of the weekend with a wine reception and live music by the popular retro-flavored foursome, The Dreamboats. The Beverly Hills Mayor and City Councilmembers will welcome guests on this special evening as we make history together at the inaugural MADE in Beverly Hills event.
The Rodeo Drive Revolution 1960-1981 with Rose Apodaca
Join Rose Apodaca as she discusses the evolution of Rodeo Drive from the 1960s to the 1980s, and the effect Fred Hayman had on this revolution.
Film: “Tour of Tony Duquette’s Dawnridge Estate with Hutton Wilkinson”
Explore Dawnridge, the legendary home of designer Tony Duquette with Hutton Wilkinson and Jaime Rummerfield.
Film: “Regarding Paul R. Williams with Photographer Janna Ireland”
A conversation with photographer Janna Ireland and architectural historian Alan Hess, about the life and legacy of African American architect Paul R. Williams.
Beverly Hills Goes Modern, Googie Style
Join architect and historian Alan Hess as he examines the significance of Googie architecture in Beverly Hills and beyond.
Over The Top — The Architecture of Trousdale Estates
Author and historian Steven Price shares about the man who made a dynamic impact on the midcentury movement in Beverly Hills.
Modern Design and Luxury in the 90210
Join architects Chris Carr of HBC and Leo Marmol of Marmol Radziner as they explore the history of luxury retail in Beverly Hills.
City Hall Tower Tour and Sculpture Park Tour
Don’t miss this guided tour of the newly remodeled and restored City Hall, with access to the top look-out tower and renowned sculptures.
See the full schedule here!

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